Privacy Policy

Last Updated: January 2026

Overview

Tract is built for farmers, by a farmer. Your operational data is yours — we’re not interested in selling it, analyzing it for third parties, or using it for anything other than providing you with a useful farm management tool.

This Privacy Policy explains what we collect, how we use it, and your rights under South African law (POPIA) and international standards.

Data We Collect

Waitlist Phase (Current)

During the waitlist phase, we collect only:

  • Email address for waitlist communications
  • Basic analytics (page views, referral source) to understand interest

We do not collect any farm operational data during the waitlist phase.

Application Phase (Future)

When Tract enters the pilot program, the app will collect:

  • Account Information: Name, email, and farm/organization details
  • Operational Data: Field boundaries, activity logs, fuel entries, labor allocations, inventory transactions, and harvest records
  • Device Information: Device model, OS version, and crash logs for stability improvements
  • Location Data: GPS coordinates captured during activity logging (with your permission)

How We Use Your Data

We use your data solely to:

  • Provide and improve the Tract application
  • Synchronize your data across your devices
  • Generate reports and analytics for your operation
  • Provide technical support
  • Send important service updates (not marketing spam)

We do not sell, rent, or share your operational data with:

  • Advertisers
  • Commodity traders or speculators
  • Other agricultural technology companies
  • Insurance companies
  • Financial institutions

Data Storage & Security

  • Local-first: Your data is stored on your device first. You own the local database.
  • Sync (optional): When you choose to sync, data is encrypted in transit (TLS) and at rest.
  • South African hosting: Synchronized data will be stored on servers with appropriate data protection measures.
  • No third-party analytics on operational data: We don’t pipe your farm data through Google Analytics or similar services.

Data Ownership & Export

You retain full ownership of your operational data. You may:

  • Export your data at any time in standard formats (CSV, JSON, PDF)
  • Request complete deletion of your account and associated data
  • Access a complete record of what data we hold about you

If you stop using Tract, we will provide reasonable time to export your data before deletion.

Your Rights Under POPIA

As a South African data subject, you have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Object to processing of your information
  • Lodge a complaint with the Information Regulator

Cookies & Tracking

The Tract website uses minimal, privacy-respecting analytics. We do not use:

  • Third-party advertising trackers
  • Social media tracking pixels
  • Invasive fingerprinting techniques

Changes to This Policy

We will notify you of material changes to this policy via email (if you’re on our waitlist or a user) and by updating the date at the top of this page.

Contact

Questions about this policy or your data:

Email: privacy@tract.farm

We aim to respond within 7 business days.